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Google’s Game-Changing Update: What you need to know now

Watch the video for a fast point-by-point rundown.

Google’s recent update has shaken up the world of online reviews, and it’s not just product reviews that are affected.

From now on, any article on any website that looks like a review must meet extremely high standards in order to rank well in search results. Readers and writers need to be aware of the new guidelines outlined in the April update.

To ensure that your reviews meet Google’s strict standards, there are several things you should consider. First, reviews should be based on firsthand experience with the product or service being reviewed. This means that writers should have actually used or purchased the product and should not rely solely on hearsay or speculation. Reviews should also be unbiased and fair, presenting both the positive and negative aspects of the product or service.

Google’s April 2023 Reviews Update-

Now focuses on the quality and experience of all reviews. Here is a summary in bullet points:

  • The update was released on April 12, 2023 at noon EST (9 AM PDT).
  • The update affects product reviews in 11 languages, including English, French, and Spanish.
  • The update is based on Google’s Double-E-E-A-T paradigm, which stands for Expertise, Experience, Authoritativeness, and Trustworthiness.
  • The update looks for signals of experience, such as visual evidence, audio, links, and quantitative measurements, that show that the reviewer has actually used and tested the product.
  • The update aims to reward high-quality reviews that provide useful and original information to users, and to demote low-quality reviews that lack experience and detail.

Read The Google Guidelines

To help writers and readers alike navigate the new guidelines, Google has provided a detailed checklist of what constitutes a high-quality review. This checklist includes factors such as the level of detail provided, the usefulness of the review to other readers, and the overall trustworthiness of the content.

In conclusion, the recent Google update has set a new standard for online reviews, and both writers and readers must understand and adhere to these guidelines. By following the checklist provided by Google and ensuring that reviews are based on firsthand experience and presented clearly and unbiasedly, website owners and writers can ensure that their content ranks well in search results and provides value to readers.

If you’re a website owner, writer, or reader interested in learning more about the new Google review guidelines, head to the following URL:

Don’t wait any longer to get up to speed on these important changes – visit the link above and start implementing the new guidelines today. Your website’s success depends on it!

Jim has been a niche site publisher and blogger since 2010.
He writes about how AI helps online publishers
work smarter and more profitably here at
He teaches meditation and mindfulness at his Meditation Techniques site.
and on Meditation Techniques Daily where he posts to his 640,000 fans every day.
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Learn more about Jim and Ultimate Prompts at our About Page

Jim Van Wyck

Publisher & Writer

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